New Balance & DCR Celebrate Spring with Social Media Contest
New Balance & DCR offer clear paths for outdoor enthusiasts with launch of spring Twitter contest, tent giveaways, energy-fueling food and drinks, and more!
Posted Thursday, 21 March, 2013
WHO: New Balance invites Boston-area runners, joggers and walkers to stop by the New Balance Tent & Tweet while they hit the Charles this Saturday, March 23rd.
WHAT: The group will be set up near the Hatch Shell/Esplanade area and New Balance representatives will showcase new products, provide spring running tips, and distribute performance accessories to outdoor enthusiasts.
New this Saturday, outdoor enthusiasts are encouraged to Tweet @NBBackBay and let us know how you think #nbrunsbos for the chance to win a new pair of running sneakers from New Balance.
Don’t have Twitter? You can still sign up at the New Balance tent on March 23rd.
Runners, walkers and outdoor enthusiasts will enjoy a high energy atmosphere where New Balance associates will be handing out energy food, hydrating drinks, and hot coffee; generously donated by Boston Common Coffee.
WHEN: Saturday, March 23rd, 9:00 a.m. – 12:00 p.m.
WHERE: DCR Hatch Shell / Esplanade area, Boston, MA
BACKGROUND
New Balance renewed a sponsorship agreement with the Department of Conservation and Recreation (DCR) for a fourth season to ensure area runners, joggers and walkers have clear and safe running paths along the Charles River during the 2013 winter season. The partnership is designed to allow those seeking to stay in shape, train for the Boston Marathon, or take a leisurely stroll along the Charles have the option of doing so outside.
